CV research

Before I began researching I knew that I wanted a modern, sleek and professional CV and now that I’m applying for an editorial role that’s even more so prominent. I created a new mood board on Pinterest to manage all of my ideas and inspirations into one place:Screen Shot 2017-04-23 at 22.02.04.png

Black and white CV’s are boing and outdated. Yet, I wanted this CV to be minimalistic compared to the one I was to develop later, this would be an expansion upon my smaller CV. Conventional CV’s cram a lot of information into one space, meaning you have to edit down a lot of your information to get it all on there. This will be difficult but I think I can make it work. I have a bad habit of over-compensating when I don’t need to, so this will help me limit myself and put a small amount of the right information into one place instead of waffling.

Colour scheme:

As for colour scheme I want to go rather feminine as the fashion industry is predominately woman based. A pale pink and white colour scheme would be rather fitting as usually I work with dark colours and I want to experiment a little with my design instead of doing what seems comfortable. This is the brief to expand my ‘brand’ and see what works for me.


I want to use a sans serif font as they are modern and sleek rather than the traditional serif. I found an aesthetically pleasing font on FontSpace called Kirvy that I think will work well as a heading font. As far as body type goes I was debating between IT Franklin Gothic and Gill Sans. Then I discovered that my Mac does not come equipped with IT Franklin Gothic meaning I will have to use Gill sans which, in reflection, works a lot better with my header font.


The Job

In our brief it mentions that we must include a cover letter to a job that we would apply for. I wanted to take this one step further; I’ve decided to focus my cover letter, conventional and unconventional CV’s all on the same job as I believe in the long run this will help me more.

When applying to a job you are supposed to edit your CV down to suit said job, helping your chances at being successful. Baring this in mind, I know that I want to go into magazine editorial design, ideally for a high market fashion magazines such as Vogue and Elle. I began searching the web for a job in which I would apply for after my degree and as luck had it I found this: Screen Shot 2017-04-22 at 13.01.46.png

A daily editing job at Vogue. Knowing what I know about the industry and how most individuals work their way up, I thought this would be a good starting point, at least I would be applying for the company in which I’m aiming for.

This isn’t a graphic design job, but it is a editing job. Writing this blog has unleashed a whole new side to me that I’ve never seen before, one that actually enjoys writing. However, the job isn’t the issue, the identification between my CV and the job is. I have to cater both of my CVs to this job; create something that Vogue would take second look at and that’s where I have my work cut out for me.

Where do I want to go?

The further into my degree I get, the more I realise that I want to branch off into the fashion world. Not as a fashion designer as I’m not the best dressed, but in the sense of editorial design. Layout and structure are two things I always look at when reading a magazine, and I’ve come to realise that they are two of the fundamental approaches in my work.

Layout is the first thing I look at, and is something that always catches my eye on Instagram, billboards, magazines, apps, Pinterest, etc. and it’s something I want to focus more on and develop. I like the openness of layout and all of the potential routes one can undertake.

Structure is important to me. If I don’t have structure I tend to lose track, and that is something that routes from childhood. It’s imperative to plan out what you’re going to do and when so that you have plenty of time to go back and critically analyse your work. I found that not only does this make me a better designer in the long run, but it allows me to work ahead of time and achieve the best that I can.

Fashion is something that I never identified with as a child, probably because I was a chavvy and overweight, but that can’t be proven. But as I’ve grown older, and slimmer, it’s something that is evermore appealing to me. A lot like graphic design, each piece of clothing tells a different story and the amount of work that goes into each piece is remarkable. It truly is a craftsmanship and to be able to match that with a sleek, modern double page spread is where I see myself in the future. Who knows, maybe one day I’ll be creating DBS for the likes of Vogue and Elle? But for now I’ll focus on university and see where the opportunities here take me.


Blogging is something that a lot of amateurs take up to learn, discuss and showcase their work or opinions. It’s your personal place to showcase and can be anything you want it to, you just have to put some time, effort and care into it.  That’s just the fundamentals. If you want to go into the nitty gritty, there is a whole underworld you need to know about.

There is content management system (or CMS for short). A software application, or collection of related programs, that are used to create and manage your content. I use WordPress to blog, as you can see, and it’s known for it’s flexibility. It has one of the most popular CMS systems across blogging sites and you can find any template to suit your needs and aesthetic. There is also numerous plugins you can use to extend your sites functionality, a whole other world away from an ordinary blog in the blogosphere. You can find a whole range of plugins on

Web hosting is where your website is stored. “Web hosting” refers to the company that rents out their servers to store your website and make it accessible to the greater public. It’s like renting a flat off of a company and inviting your friends around for dinner; sort of. However, there are four different types of web hosting: shared, virtual private server (VPS), dedicated, and cloud hosting. They are all very different in what they have to offer and which suits you best depends on what you wish to use it for. There are many different web hosting services available for WordPress but, again, it depends on what you want to get out of your blog in regards to which host you decide to use.

Database; every blog has a database. The database used by WordPress collects information regarding to posts, pages, comments, categories, tags, custom fields, users, site urls, etc. more than you anticipated.

Big data is defined as “extremely large data sets that may be analysed computationally to reveal patterns, trends, and associations, especially relating to human behaviour and interactions” or, in other words, say goodbye to your privacy.

ImageMetadata; your image title, description and caption. Metadata is attached to the image. This website delves into the reasoning of metadata and how to record it. Metadata helps optimize the the search engine; it helps relate your blog to content that is similar. Description helps with accessibility; blind individuals can imagine the the imagery your writing would reflect. That is what description is for.

Upon reflection I wish we had this lecture earlier on in the year as then I could have really benefitted from the information learnt as I had to revisit over 100 blog posts to reform any data I may have lost and/or failed to tag. Had this been delivered at the beginning of year 1 I believe that it would have made a bigger impact as we would have understood the importance of blogs and how they can be catered to our needs and practice, rather than the standard layouts provided under ‘free’.

Photographic Tales: Session 3 – The finale

I was sad to come to the end of photographic tales. Not only was Louise passionate about her field, she was also a genuine individual who always looked for the best in our work/thoughts and I think that is an important attribute in not only a lecturer, but a human being.

This is the session in which we brought out final product. An image we had taken partnered with a piece of text which could either relate directly or indirectly, through ekphrastic writing we had learnt that you don’t have to pin point a whole idea, just small details.

We heard from a couple of students whom wanted to share their workings and, I have to say, I was really impressed at the detail in which some had put into their work. In reflection, I wish I would have looked at that kind of deeper meaning but I like to work as a minimalist and allow somebody to make their own conclusion, rather than spelling it out for them. However, there was one student (whom I believed was from textiles) and he wrote almost two pages about a girl paired with a very well framed image that, in all honesty, could have been in a gallery. This thought process, detailing and willingness to tell a story really came across. His piece of work was my favourite by far and I think that his flexible work style will take him very far into the creative industry.

My final product:


My piece was a reflection on why I had been at the specific location I was as, had I not been, I wouldn’t have this image and I thought that was an interesting thought. However, once I started to think about it in the sense of ekphrastic writing, my storyline changed and I wanted to focus on why I thought the van owner may have been at this specific place.

Writing has never been my strong point. It something I do because I have to, not out of passion. So when I was presented with this brief I knew I would be outside of my comfort zone but it was actually really interesting. When placed in a new situation you have to throw yourself into it otherwise you’re not experiencing the whole thing, just scratching the surface. That’s why I wanted my writing to be a little ominous. Not quite because I had intended it, but because I also wanted the reader to come to their own conclusion on why I had written like that. Was it a reflection of me? Was it about the van owner? Was it called reflection because of the one in the puddle of water? They won’t know, but they can come to their own conclusion, and I think that makes the reader connect with a piece more.

To conclude, I really enjoyed my time with Louise in photographic tales. I was a little out of my comfort zone, but that is something I’m slowly learning to take in my stride. Out of the three experiences I can say that this was by far the most successful in terms of learning outcomes, I can take what I learnt here and apply it to graphic design. Again, I wish I could have had more time here as I think there would have been a lot more to learn about creative writing, but the time I did have was productive and beneficial.

Photographic Tales: Session 2 – Ekphrastic Writing

Ekphrastic writing is a method of visual description. Created by the Greeks, it is the oldest type of writing about art in the West. It makes the experience entirely immersive, intended to affect the reader in a whole new light, rather than just the ordinary touch and go feelings we may experience with smaller pieces of writing.

Jan Greenberg once said “the power of art to inspire language”, expanding; “what the poet sees in art and puts into words can transform and image”. I really transpire with this theory because a pictures speaks a thousand words. This allows the reader to engage with the creator on a new level, allowing them to connect deeper as if they share the same view.

The task:

This session was all about creative writing and allowing us to engage with the idea of Ekphrastic writing ourselves. Louise first showed us a TedTalk of Tracy Chevalier, author of ‘Girl With The Pearl Earring’. She spoke about her inspirations and her artistic approach; she goes to an art gallery > chooses the piece of art that attracts her attention and focuses on it, ignoring everything else > narrates a story about it. She looks at the deeper meaning, beyond the surface and builds a narrative about the subject/how they got there/why they were there and so forth.

Tracy looks at the deeper meaning. The story behind your natural assumption. We all jump to conclusions but she thinks about it historically, methodically and logically. This is something that could be practiced more within graphic design, rather that just having an aesthetically pleasing piece of art work. Somebody in our session said something rather interesting in relation to her process; “Her process is similar to light room. You take your images, sort through them and flag the ones you like.”‘. I guess this is the 21st century translation of her method.

If you tell too much, you shut the viewer down. They see them lose interest. you have to equal the story to visual story ratio.

Flexing muscles:

IMG_5669.JPGWe were then shown a photograph and asked ‘How much do you really see? Details? Actions? Expressions? Clothing? Gestures? Faces?’ We were to create a detail list. “The devil is in the detail.” Louise did this to put theory into practice. She gave us absolutely no detail alongside the picture, allowing us to come to our own conclusions based on our list. Here’s what I jotted down:

mixed expression. hand gestures. mixed genders. unknown. black & white. fear. line of children. happiness. school children. hand holding. support. uniform. officers linked. white socks. guards protecting children. badges. stripes. looking. crowd. tight. talking.

My natural assumption was that the image was taken in Nazi Germany and that the crowd was gathered to see the dictator himself. Children at the front to show how ‘caring’ he was (I call bullshit) and his onlookers swarming just to say they saw him. With this in mind, this is what I wrote:

“guards protecting children,

a school trip the see their “great leader”

holding hands through support

are they scared? a fear of him?

or are they nervous to come face-to-face with their ‘powerful leader’

A crowd behind them,

elated by the thought of seeing him

if only for a second.

Children a the front,

to make him look friendly

after all, one whom is kind to children cannot be a bad person, right?

or at least,

that’s what he’s trying to disguise.

He is kind to his own,

his master race.

children that are Jewish are not children,

they are ‘lice’

a mix of fear and elation

for a split second view

those children in a school uniform will age

only to swap their school attire for a heavy conscious

weighed down by their history

by what their ‘powerful leader’ attributed to their country”

I’m no writer, nor have I ever claimed to be one. So this for me was a new experience, one I can learn from. It was good to tell a story form a judgement. You let your imagination revel in detail, even if you only use a few.

The collective unconcious – Freud. Depending what the culture we live in, we jump to the same conclusion. We respond similarly as we have common buried link, usually that we have been taught. This is an interesting concept as a lot of individuals in our group, myself included, preconceived that this image was of Nazi Germany when, in fact, it was taken in the US at a presidential march.

Image crit:

Last week we were asked to take pictures (linked in my previous post) and this week we spoke about them in a group crit. It was interesting as we went around and whomever’s piece was being discussed they were not allowed to speak until everybody had given their opinion/thoughts. One of my pictures in particular proved rather popular; the camper van. The group all agreed that they liked the composition of the shot and how it had a retro vibe to it which, in all honesty, my favourite thing about it too. I discussed why I had taken it and how, and the group all responded positively to my piece which was humbling. Coming into a new discipline and being told that your image is one of the tutors favourites is settling to me, it’s nice to be on the right track.

In regards to others images, they were all strong. Some of my personal were the film students as they understand how to capture a moment and their  images really portrayed that. They were naturally good at finding that correct moment and a lot of their imagery you would see in a gallery.

my image: Screen Shot 2017-04-18 at 19.37.59

Photographic Tales: Session One

Today I met with Louise Fago-Ruskin, a lecturer of BA Photography. She was eclectic, enthusiastic and a confident individual which delves well with me as these are the kind of individuals I connect with. She spoke a lot about reflection; whether it be our reflection on our work, the world or each other. She very much encourages us to slow down to enable us to take the world at our own pace, and be able to reflect on it and think about it within a deeper meaning.

Exercise one: ‘Fill this page with crap’. 

Here I was allowed to let loose. Get all of my thoughts, feelings and erratic pen squiggles out. This is where I drew around my hand, the notorious primary school ‘S’ marks and jotted down words I felt at the time. To fill a blank page, I still find difficult. You think that as somebody whom is studying an arts degree I would be able to easily put pen to paper and sketch ideas, but that’s not always the case. It very much depends on the individual and how they express ideas, I know that I prefer words to diagrams and that’s how I learn/how I process things.

Exercise two: ‘your choice’.

I chose ‘select an object on your desk and write about it’. Straight ahead of me were my glasses which I had just taken off as they were creating the worst kink in my hair, but at least something good came of it. This is what I wrote:

‘ Everything becomes clear.

They help you concentrate.

Their second job is to keep your hair out of your face.

Pink haze, subtle.

You always wanted to wear them as a child,

But now you have to you are over the appeal.

“They make you look smart”,

(Although you’re not).

Slowly breaking.


Ugliest brown hue/gradient.


“You use them as a mask”;

Glasses. ‘

On reflection, I annotated the connotative association I had with my glasses. How I wanted them as a child, but now that I have to wear them because I need them and that the initial appeal has worn off. I wrote down things that are often said to me when I or other individuals wear glasses, you often make you ‘look smart’ and that’s not always the case. I like this kind of written word because I think although it is rather ominous, it makes the reader think and that’s something that can be transferred to graphic design. Sometimes it’s good to make your reader think and assume from their own conscious, rather than spelling everything out for them. It’s a good method of advertisement and branding.

Exercise three: ‘go out and take some photographs, write down your thoughts and/or senses’.  

I made a day of this exercise. With a group of my friends I wanted to go somewhere new where I had no previous connotation with, somewhere I could experience things for the first time. We went to Burrator Reservoir in Yelverton on a sunny Sunday afternoon and completed the 4 mile walk (depending on the route you take). I took a separate notebook to jot down any thoughts and senses I had and this is the list of words I noted; sunshine, summer, green, friends, bright, happy, liberated, new, wet air, fresh, free, clean, cool breeze. These are the images I took:

After the reservoir we went to Plymouth Hoe as one of my friends told us about some roofs we could sit on, I know it’s something you shouldn’t do but I’m one for new experiences. Here we walked down next to the sea, climbed on the rocks, sat on the roof and had the typical teenage chats. Again, I took out my notebook and wrote down some words; summer, free, happy, “my foot is hurting”, I should do this more often, I could bring ….. here, fearful, liberated, dark, happy, something new, apprehensive. Here are some pictures I took:


Overall, I learnt a lot from this. Sometimes it’s hard to find motivation or inspiration, especially when you feel pressured, but doing things like this really help your creative side develop. It sounds crazy, but surrounding yourself with your friends and doing spontaneous trips really helps you realise from your mind and, in turn, motivates you again. I will remember this and continue to do it when I’m stuck in a creative block.